We believe that wonder is a resource for Italy, beyond the clichés.

We want to support the entrepreneurial spirit of these places and local professionals that, just like us, believe that tourist hospitality is a fundamental resource for their own development.

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We are locals but we come from the world.

An Italian company, with solid roots in our land. We are active in Sicily, Apulia, Liguria and Campania.

Team Wonderful Italy

Michele Ridolfo CEO and Co-Founder

Favourite experience: Magenta (Milano) - Bicycling with my family between the Navigli and Ticino river, living with local farmers in the old "cascine", as if 1000 km far from the city.

Maurizio Giambalvo Research and Development Special Projects

Favourite experience: Recanati (Marche) - hanging around in Leopardi’s private library after a month of travelling around Italy by motorbike, pure Leopardian poetry.

Fabio Severino Development and Institutional Relations

Favourite experience: Santo Stefano di Sessanio (Abruzzo) - In a medieval village momentarily inaccessible due to the sno falling, learning to make basket from straw with a local lady.

Giuliano Izzo B2C Commercial and Operations Manager

Favourite experience: Sassari (Sardinia) - experiencing the Candelieri festival with my Sardinian friends and realising how much tradition and culture can unite a city.

Aleksandra Dikic Platform, Operation and Customer Service Coordinator

Favourite experience: Sirmione (Lake Garda) - Crossing the lake by boat, watching the "Pearl of Garda" and the Scaligero Castle from afar. Enjoying the beautiful sunset with friends and a glass of Valpolicella.

Sara Bonetti Catalogue and Connectivity

Favourite experience: Modica (Sicily) - Making fresh pasta with my grandmother in her old countryside house kitchen. It reminds me of the wild scent of Sicilian summer.

Francesca Maira Content and Online Distribution

Favourite experience: Roma (Lazio) - Watching the sunset in the Orange Garden, having dinner in a typical roman restaurant, discovering the beauty of the Eternal City through its monuments. In Rome everything smells like millenial history.

Carlo Barone Pricing Analyst

Favourite experience: Pietrapertosa (Basilicata) - After a night spent in a tent with friends, experiencing the thrill of the "angel flight" above the Lucanian Dolomites.

Cristina Spelta Reservation and Customer Service

Favourite experience: Riva Trigoso (Genova) - Coming back to the place in Liguria where I spent so many summers with my grandma. Getting emotional for the the smell of Mediterranean vegetation, eating focaccia and getting lost in childhood memories.

Benedetta Gigante Reservations and Customer Service

Favourite experience: Napoli (Campania) - Listening to the silence of the sea by sailing on the Gulf of Naples, from the port to the small island of Procida, on a warm February day, enjoying the time passing by with some friends and a simple tomato spaghetti plate.

Chiara Ronchini Experiences & Hub project management

Favourite experience: Capo d’Otranto (Apulia) - Walking along the coast to the lighthouse at Punta Palascìa, sitting and sharing the simple immensity of that place with the others there.

Jessica Valentini Experiences and Services

Favourite experience: Catanzaro (Calabria) - Camping in an isolated pine forest after a concert, waking up the next morning by Calabrian families busy grilling to celebrate mid-August. Joining the celebrations without hesitation to make new friends.

Tommaso Solesin Head of Business Development

Favourite experience: Dolomiti (Trentino) - Gliding down from a small glacier seated on my backpack and then jumped in the little alpine lake, blue like the Earth, cold like a perfect chilled beer.

Andreea Micu Business Development

Favourite experience: Castelletto D'Orba (Piemonte) - Cooking agnolotti di brasato (pasta squares stuffed with meat) together with the owner of a charming medieval osteria, accompanied by new and old friends, marvelous music and local wine, in this village with a strong story to tell.

Carolina Dias Business Development

Favourite experience: Bergamo (Lombardia) - Walking up the Bergamo’s pedestrian paths until the Città Alta. Up there finding the Piazza Vecchia, passing by the Palazzo Della Ragione and finding myself emerged in culture. Having a slice of focaccia in the stairs of Bergamo’s Duomo and just enjoying the view to the Basilica di Santa Maria Maggiore.

Roberto Sampietro Business Development

Favourite experience: Francavilla d'Ete (Marche) - Getting lost among the hills of the Marches on a road trip with friends, finding hospitality thanks to a local couple: good wine, good food, and good company.

Simona Punzolo Administration and Management Accounting

Favourite experience: Marzamemi (Siciliy) - Discovering the magic of the past visiting an ancient village with a timeless beauty, off-season, without daily chaos and with the most important people: my family.

Paola di Stefano Finance Assistant

Favourite experience: Aeolian Islands (Sicily) - Ploughing through the waves on the way to Vulcano, with friends. Exploring the island, discovering its wonders and then ending the day with a drink in Baia Negra, admiring the sun setting behind the moored boats.

Valeria Cipriani Finance Assistant

Favourite experience: Fasano (Puglia) - Visiting the ancient city of Egnazia and diving in the natural pools with family and new friends to discover roman sunken tresures.

Francesco Passantino Information System Manager

Favourite experience: Aeolian Islands (Sicily) - Discovering all the colors of summer sunsets sailing through the archipelago and enjoying the temporary isolation in Lipari during winter, because of the Sea State 7.

Elisa Celada Inspiration and Social Marketing

Favourite experience: Assisi (Umbria) - Visiting the Bosco di San Francesco and breathe the magic of a place steeped in history and spirituality, working with new friends to preserve its beauty.

Giovanni Parricelli Inspiration and Social Marketing

Favourite experience: Amalfi (Campania) - Eating a lemon ice-cream on the stairs of the Duomo, watching the sunset over the Amalfi Coast on the beach with friends and a delicious Pizza Margherita.

Hub Sicilia Occidentale

Dario Varagona Hub CEO

Favourite experience: Etna (Sicily) - Climbing Mount Etna with my wife, up to 2315 a.s.l, then skiing off-piste with fresh snow while admiring the sea and the immense beauty of the Sicilian coast.

Margherita Vaglio Tessitore Hospitality Manager

Favourite experience: Orvieto (Umbria) - Walking out the station of Orvieto with a dear friend after a long trip by train, and being enchanted by the colors of the Umbrian hinterland and the incredible charm of the Duomo from afar.

Fabrizio Lo Verde Experience manager

Favourite experience: Sant' Erasmo (Veneto) - Cycling around through the streets of the island in the middle of the Venetian lagoon after visiting one of the many farms and wineries, finishing the day with a sunset at the beach.

Laura Caruso Hospitality and Operations Manager

Favourite experience: Ustica (Sicily) - fishing for squid at night accompanied by a local fisherman.

Giorgia Puleo Facility Manager

Favourite experience: Sferracavallo (Sicily) - watching my son’s eyes as he becomes enthralled by an old fisherman weaving his own fishing net.

Emanuele Basile Hospitality

Favourite experience: San Vito Lo Capo (Sicily) - Diving in San Vito sea with an underwater archaeologist to discover and admire the archaeological sites of Relitti Delle Macine and Delle Anfore.

Eleonora Salamone Infopoint

Favourite experience: Ortigia (Sicily) - Wandering through the streets of La Giudecca, letting yourself be led through the colorful alleys and admiring the small workshops of carpenters working wood using techniques of the past as if nothing had changed.

Hub Sicilia Orientale

Edoardo Faraci Hub CEO

Favourite experience: Siracusa (Sicily) - Sailing, leaving at dawn the Great Harbor of Syracuse and arriving at sunset at the Tonnara di Portopalo di Capo Passero, meeting with a small herd of dolphins, being amazed by the beauty of nature.

Francesco Susino Hospitality and Development Manager

Favourite experience: Siracusa (Sicily) - Walking at sunset, barefoot on the water's edge, with the sea that refreshes our feet, sipping some good wine, with Caterina and our dog.

Francesca Giudice Experience Manager

Favourite experience: Burano (Veneto) - Wandering around in the colorful streets of the island and being enchanted by the century-old technique of working with lace in the precious hands of an old lace-maker.

Agnieszka Gontarz Operations and Facility Manager

Favourite experience: Etna (Sicily): Spending an entire night wandering through woods and paths, under a breathtaking starry sky, and then reaching the top of the craters of the Volcano and admire the amazing view of the sea at dawn. Pure peace of mind.

Hub Puglia Centrale

Roberto Ungaro Hub CEO

Favourite experience: Ostuni (Apulia) - Enjoying the astonishment in the eyes of some German guys while they were listening to a local old lady explaining in Apulian dialect the ancient art of olive-growing.

Fabio Giorgino Hospitality Manager

Favourite experience: Ostuni (Apulia) - From Murgia to the golden beaches by mountain bike. From the sky to the sea, discovering ancient caves, century-old olives and old masseria (large farms), through scents of nature and tradition.

Mariantonietta Cito Hospitality and Operations Manager

Favourite experience: Alghero (Sardegna) - Driving around with the locals for a dive into history of Nuraghi and discovering the colors of this unspoiled nature. Enjoying the breathtaking view from the top of the Neptune's Grotto stairs and then sitting near campfire on the beach at the sunset.

Hub Liguria

Giorgia Remondini Hub CEO

Favourite experience: Genova (Liguria) - Leaving from Genoa with my family for a boat trip through the Gulf of Tigullio, Cinque Terre and Portovenere then enjoying an excellent fish fry and the famous ligurian pesto.

Olimpia Garrone Hospitality Development Manager

Favourite experience: San Rocco di Camogli (Liguria) - Walking down a hundred steps that connect San Rocco to the sea, taking a breath and then going back to reward yourself with a delicious lunch of vegetable pies and the traditional Ligurian focaccia.

Maddalena Giusto Hospitality Development

Favourite experience: Levanto (Liguria) - Remembering the moments spent in Levanto when I was a child: the joy of that prelude of summer and holidays, carefree days, calm sea and beautiful swells, the smell of focaccia and the delicious grattafin just out of the oven.

Vanessa Chiesa Experience Manager

Favourite experience: Alta Via dei Monti Liguri (Liguria) - Walking along the entire Ligurian Apennine's ridge, in 8 days, through the ancient trail of "Alta Via dei Monti Liguri". Discovering the incredible beauty and variety of a land that, in addition to the charm of the sea, has a huge cultural, artistic and landscape heritage even in the hinterland.

Cristina Sanfelice Hospitality and Operations Manager

Favourite experience: Finalborgo (Liguria) - Discovering, after many years spent in Liguria, one of the most fascinating medieval villages in Italy. Riding a bike through its streets, admiring its old palaces, losing yourself in the colorful and vivid atmosphere of Riviera del Ponente Ligure.

We have strong support and values.

We are funded and supported by Oltre Venture, the first and largest Italian Impact Investing Fund.

Consiglio di Amministrazione

Lorenzo Allevi President Wonderful Italy and CEO Oltre Venture

Favourite experience: Monte Subasio (Umbria) - trekking at night with a group of 50 teenagers coming from all over Europe.

Paolo Grigolli Advisor Wonderful Italy and Manager School of Management of Tourism and Culture (TSM)

Favourite experience: Volano (Trentino) - Mirta is one of those people capable of giving a reason to live from her passion. It’s a rare privilege to be able to enter her studio and be moved whilst her work takes shape.

Raffaele Fedele Advisor Wonderful Italy and Analyst Oltre Venture

Favourite experience: Regaleali (Sicily) - walking through the vineyard of a black Sicilian grape with the wine expert who grew them. A lovely glass of Nero d’Avola to top it off.

Offriamo ospitalità in case scelte ed esperienze autentiche nei luoghi più affascinanti d'Italia.

Scopri come

Stai con noi, soggiorna in selezionate abitazioni locali, accolto con calore, senso dell'ospitalità e professionalità; vivi nuove esperienze con persone vere e appassionate.

C’è un nuovo turista

Prenota online in maniera indipendente tramite le piattaforme online (OTA).
Cerca destinazioni alternative alle «top 10».
Cerca esperienze turistiche locali, vuole essere un «temporary local».
Vuole essere contemporaneamente enoturista e sciatore, visitare un museo e una fattoria agricola, velista con amici ma capace di stare con i bimbi a giocare all’aria aperta o anche di fare due giornate in un wellness con il compagno/a.
E chiede alla destinazione scelta di essere tante cose insieme...

Ci sono meraviglie non sfruttate

Italia 5° paese più visitato al mondo.
Tuttavia >50% delle presenze turistiche sono concentrate in poche grandi città, creando anche forti disagi (es. Venezia).
Molte regioni e località secondarie con flussi turistici molto inferiori rispetto al loro potenziale, con un’offerta attuale frammentata, a volte poco professionale e con standard qualitativi bassi.

WI si propone di generare, e supportare i propri partner a generare, una nuova offerta turistica di qualità e un nuovo modo di proporla

Presa in gestione e riqualificazione professionale di abitazioni locali autentiche e spesso inutilizzate o sottoutilizzate, dove ospitare i turisti, per conto dei proprietari.
Gestione professionale del check in/out degli ospiti, pulizie e manutenzione degli appartamenti, anche attraverso la creazione e sviluppo di cooperative sociali locali.
Servizi complementari all’ospitalità (ex. pulizie extra, babysitting, dispensa gourmet, “chef at home”, transfer e trasporti).
Esperienze turistiche di vita locale che facciano vivere e comprendere al turista la meraviglia dei territori, immergendolo nella cultura e nelle tradizioni locali.
Digitalizzazione dell'offerta abitativa ed esperienziale, tramite diverse piattaforme online (OTA) e i propri siti, per renderla visibile a chiunque abbia un accesso internet nel mondo.